News Release: 9/10/2025

FOR IMMEDIATE RELEASE:

Contact: Jessica Leising, Director of Marketing & Communications 414.775.7572, x1949| jgleising@alz.org

ALZHEIMER’S ASSOCIATION INVITES DANE COUNTY AREA RESIDENTS TO JOIN 2025 WALK TO END ALZHEIMER’S ON OCTOBER 5

Walk to End Alzheimer’s Remains the World’s Largest Event Dedicated to Alzheimer’s Care, Support and Research

MADISON, WI, SEPTEMBER 9, 2025 – The Alzheimer’s Association invites Dane County area residents to join the fight to end Alzheimer’s by participating in the Walk to End Alzheimer’s® on October 5, 2025, at Warner Park, 2930 N. Sherman Avenue, Madison. The event opens at 8:30 a.m., with the Opening Ceremony starting at 10:00 a.m., immediately followed by the Walk at 10:15 a.m. Brady Mallory from Fox47 will be the emcee for the day.

The Alzheimer's Association extends sincere thanks to Patrick Rohde, Event Chair and Vice President at Morgan Stanley, for his outstanding leadership and dedication in supporting the Walk to End Alzheimer’s. His commitment has been instrumental in driving awareness, fundraising, and community engagement for this important cause.

“We walk not only to honor those we’ve lost and those currently battling Alzheimer’s but also to build a hopeful future for the next generation. This event brings our community together, uniting us in a shared purpose. Every step we take brings us closer to a world without Alzheimer’s, and together, we can make a lasting impact,” said Patrick Rhode.

More than 7 million Americans are currently living with Alzheimer’s, one of the nation’s leading causes of death. Over 11 million family members and friends provide unpaid care for those affected. In Wisconsin, more than 110,000 people are living with Alzheimer’s, and tens of thousands of caregivers are supporting them every day. In Dane County alone, over 9,978 residents age 65 and older are living with dementia.

Exciting progress in both treatments and early detection has brought new hope to millions of families. Breakthroughs in medical science, fueled by decades of research, advocacy, and community support, are helping people receive answers sooner and benefit from new ways to slow the progression of the disease. These advances strengthen our determination to keep moving forward toward a world without dementia.

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This year, the Alzheimer’s Association proudly welcomes Bill Schroeder, former Milwaukee Brewers player and longtime television color commentator, as the Honorary Statewide Chair for all 2025 Walk to End Alzheimer’s events in Wisconsin.

To register and receive the latest updates on this year’s Walk to End Alzheimer’s, visit: act.alz.org/madison. Pre-registration is encouraged. For questions or assistance, please contact Hanna Van, Senior Manager, Walk to Alzheimer’s at 608.203.8500.

Sponsors

The Alzheimer’s Association Wisconsin Chapter thanks the numerous volunteers and sponsors of the Walk to End Alzheimer’s, including National Presenting Sponsor - Edward Jones. The Association also thanks local media sponsors 92.7 WMDX, Brava, and Fox47, as well as statewide media partner Hearst for helping to share the message and inspire communities to join the fight against Alzheimer’s.

Alzheimer's Association Walk to End Alzheimer’s®

The Alzheimer’s Association Walk to End Alzheimer’s is the world’s largest event to raise awareness and funds for Alzheimer’s care, support and research. Since 1989, the Alzheimer’s Association mobilized millions of Americans in the Alzheimer’s Association Memory Walk®; now the Alzheimer’s Association is continuing to lead the way with Walk to End Alzheimer’s. Together, we can end Alzheimer’s.

Alzheimer's Association®

The Alzheimer’s Association is a worldwide voluntary health organization dedicated to Alzheimer’s care, support and research. Its mission is to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Visit alz.org or call 800.272.3900.

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